Media & Brand Kit

Our Mission

• Deliver memorable experiences and powerful content that advance partner goals and engage key audiences across media formats and spaces.

Key Info

• Founded: 2011 | Active: 2013
• Co-Founded by brothers Igor and Yuri Alves
• Number of completed projects: 1000+
• Awards: 20+ (excluding films)
• Capabilities: Video production, print and digital design, photography, brand / marketing strategy and more
• Select clients: Prudential, Audible, Horizon BCBSNJ, RWJ Barnabas Health, Rutgers University, NJIT, The City of Newark, Trust for Public Land
• Office Locations: Newark, NJ and Lyndhurst, NJ

Our Mission

• Produce locally-inspired stories that elevate under-represented voices, that touch your soul and remain relevant for years.

Key Info

• Proudly launched in Newark, NJ

Featured Channels & Series

• BRAVISSIMA (Arts & Music)
  • Artist at Work, DreamPlay Sessions, One Take Poetry, Move Like This
• CRAFTWELL (Heritage & Artisanship)
  • Masters Of, Upgraded
• DELICIOSO (Food & Drink)
  • Top Eats, Meet Me In, Mixed Up
• UPWARD (Education & Success)
  • Jersey Greats
• EXTRAS (Behind the Scenes and More)
• FILMS (Docs & Narrative)

Our Mission

• Create world-class films that entertain, impact and wow audiences and critics alike.

Key Info

• 2 Emmy® Awards, 4 Emmy® Nominations (News & Documentary – Mid-Atlantic Region)
• 15 film festival awards, incl. ECU – European Film Festival, Raindance Film Festival, New Jersey Film Festival, Black Maria Film Festival…
• 30+ festival official selections
• Film titles include: Grind, On the Cusp, Echoes of Fado, Exit Road, Broken Clouds (directed by Yuri Alves)
• Produced 5 concert films during the pandemic – aired on PBS
• Feature film documentary (coming soon)
• Organized 6 sold out film screenings in Newark, New York and LA.

Igor Alves
CEO, Managing Producer

• 20 years of media, marketing and consulting experience
• Award-winning independent film producer, incl. Emmy® Award
• Former Ethnic Media Lead at U.S. Census Bureau (NY/NJ)
• Acting Director, 24horas – the only Portuguese language daily newspaper in North America
• Evangelist for Newark / New Jersey
• Rutgers University-Newark NCAS Alum 2004 (B.A. Political Science),
  Rutgers University-Newark 2008 (M.S. Global Affairs / Economics)
• Born in Brazil, migrated to and grew up in Ironbound section of Newark
• Eagle Scout, NJ SEEDS alum, former board member of American Red Cross of Northern NJ

Yuri Alves
Creative Director

• Award-winning film writer / director (15+ awards)
• Two-time Emmy® Award Winner (2022)
• Directed critically acclaimed prime-time television in Portugal
• Former Head of Production at Fox Digital Studios (LA)
• Created first feature film at age nineteen
• Produced world’s first 9/11 documentary (presented 7 days later)
• Born in Brazil, migrated to raised in the Ironbound section of Newark, NJ